Digital Marketing

Everything about marketing for an increasingly digital world.

5 Articles

How To Get Your First 100 Users

When you're launching a digital product, the challenge of getting your first 100 users is an intimidating one. However, once you have gotten over this first hurdle, you should have a good idea of what it will take to scale things further.

by Joe Rezendes

Digital Marketing Software Trends

Why the advice "Build it and they will come" is bad for startups

There’s something intoxicating about the idea that a good product is all you need to build a profitable venture. Sadly, that’s not the case. Many aspiring entrepreneurs and startups have turned to this quote to justify going into a venture blindly -- and most of them ended up paying dearly for it.

by Joe Rezendes

Why the advice "Build it and they will come" is bad for startups

Personal Branding Self Help Digital Marketing

The Difference Between Working On Yourself and Working For Yourself

The direct action of creation is just as important as the acquirement of new information. In order to make the most out of your career you should pursue both self-knowledge and self-action.

by Joe Rezendes